· miami heat , of north american basketball’s nba, have announced they are seeking a new naming rights partner for their home arena after cryptocurrency exchange ftx filed for bankruptcy in the us. · the naming rights deal between ftx and miami -dade county was terminated wednesday by a federal bankruptcy court, a move that allows the collapsed cryptocurrency exchanges brand to be. A federal bankruptcy judge cleared the way for ftx branding to be removed from the miami heat ’ s home arena in a wednesday ruling. · a federal bankruptcy judge ruled on wednesday that the naming - rights agreement between miami -dade county and the ftx cryptocurrency exchange has been terminated. Bankruptcy judge lifted stay that prevented miami -dade county from moving on from ftx. · after a federal judge terminated the naming rights agreement for ftx arena , the miami heat and miami-dade county announced on thursday they are in the market for a new naming rights. · removing all the ftx signage from the huge structure will be no small undertaking. A short-lived deal between miami -dade and failed cryptocurrency exchange ftx for the naming rights of. · the national basketball association’s (nba) miami heat and miami-dade county have terminated their arena naming rights partnership with bankrupt cryptocurrency exchange ftx and are now looking for a replacement sponsor.