sherwin williams loneliest color 2025

For 2025 , radiant lilac sw 0074 takes this title. · for the second year in a row, the brand is spotlighting its “ loneliest color ,” the least popular shade in its collection. But starting last year, the brand began honoring its loneliest hues—the ones that haven’t quite caught on, despite their charm (we see you, kingdom gold). · sherwin - williams is no stranger to iconic, best-selling paint colors. The loneliest color is chosen because it is the least tinted or requested color from their lineup. · now sherwin-williams has named radiant lilac sw 0074 as the “loneliest color” for 2025. · radiant lilac , while bold and inviting, has been crowned sherwin-williams’ loneliest color 2025. And for 2025 , that honor goes to radiant lilac sw 0074. · the loneliest color™ 2025 will spotlight radiant lilac sw 0074, a shade that inspires self-expression and color confidence. · sherwin-williams has chosen their 2025 loneliest color, radiant lilac. Radiant lilac sw 0074. Introducing the loneliest color™ , a celebration of individuality, self-expression and unconventional style, brought to life by the striking beauty of sherwin - williams least tinted paint color: The rich, inviting purple has been completely overlooked until now. Radiant lilac is a bold mauve shade that can brighten up the right room, says sue wadden, director of color marketing at s-w. Radiant lilac can be used to add a pop of color to any space, and is in-line with the shift away from neutrals.

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