· this paper provides a strategic analysis of the google inc. · google ’ s (alphabet’s) generic competitive strategy , competitive advantage & intensive growth strategies are analyzed in this it company case. A _______ is best described as an approach to strategic decision making that breaks down a larger investment decision into a set of smaller decisions that are staged sequentially over time. · these challenges drove the decision to undergo a structural change by creating alphabet inc. , a new holding company that would allow google ’s various businesses to operate more independently. · well review the business model and strategies that have made google —along with its parent company alphabet —one of the most successful companies in the world. · explore the nuances of google s acquisition strategy in our comprehensive article detailing alphabet inc. s journey as a serial acquirer. Case including a swot, five forces analysis, and financial analysis with a view of pointing out its key success factors. We analyze their impressive acquisition history, methods, integration approaches, and what the future could hold for this tech giant. · i discuss its growth engines, including google search’s steady performance, the rapid rise of segments like youtube ads and google cloud, and the company’s ongoing innovation to stay ahead of emerging technologies like generative ai and autonomous vehicles.
